The Tokyo Consortium is working to strengthen ecosystem hubs centered on universities.
Continuing from last year, we will be holding a learning program called "BUSINESS IDEA CAMPUS" where students and working adults can discuss and practically tackle the business and social issues faced by companies.
This year's theme is social issues facing the Tokyo area, and it is a participatory program where participating students and Tokyo Consortium members work together to create ideas that will lead to problem-solving and put them into practice.
The target audience is not only those who aspire to start a business, but also university students who want to take on the challenge of solving problems in a practical manner, and members of the Tokyo Consortium who are interested in realizing solutions to problems.
October 10th will be designated as a "momentum building event" where we will form teams and discuss the direction of plans to solve issues. After that, individual team activities will be held, and an event will be held to announce the results on November 30th.
We hope that all university students and working adults with enthusiasm, ideas, and awareness of issues will participate.
For working adults, even if you are not a member of the Tokyo Consortium, you can participate as long as you agree with the purpose of the Tokyo Consortium and become a member, so if you are interested. Please feel free to join us.
Postscript
On November 11th (Monday) from 20:18 to 00:21 at Shibuya Hikarie 00/COURT, we will hold a Tokyo Consortium student event, BUSINESS IDEA CAMPUS, a workshop where university students work with companies.
If you are interested, please check the details from the URL below.
https://ecosystem.metro.tokyo.lg.jp/activity-event/businessidea2023-contest/
Theme 1 Shibuya garbage problem
Shibuya's garbage problem has been featured many times on TV and other major media. Despite shopping districts and local governments spending large sums of money to take countermeasures, the current situation is becoming more serious.
Although it is a familiar theme, it is actually a complex issue that cuts across multiple fields (psychology, advertising, marketing, real estate, law, regulations, product sales, design, statistics, AI, etc.), which makes it interesting to tackle.
We are looking forward to your participation if you like experiments and would like to work with us through PDCA.
Theme 2 Inbound tourists in Shibuya
Shibuya Crossing is said to be the most traveled intersection in the world. And Shibuya's symbol Hachiko. It's great to see an increase in the number of foreign tourists looking at them and taking commemorative photos, but unfortunately it doesn't have a direct impact on local spending.
What kind of mechanisms, communication, and experiences can be created to change the consumption behavior of visitors? Let's think together while collecting real voices using the city of Shibuya as a testing ground.
This year's theme is social issues facing the Tokyo area, and we will focus on Shibuya's issues of "garbage" and "inbound tourism."